Adam Taylor Shoots Underwater Schweppes Campaign with MK Bergen

Glasshouse photographer Adam Taylor recently shot a gorgeous campaign for Schweppes through MK Bergen. MK approached us to have Adam shoot this campaign based on his past underwater experience, technical lighting skills and creative vision. After a long day in a New Jersey diving pool, we present you with the three final ads. Adam Taylor teamed up with creative director, Armando Zuniga, of MK Agency to realize the new Schweppes “Your Taste” campaign. Shot in a dive tank with a team of skilled underwater divers and an experienced underwater model, the team created gorgeous imagery. In Adam’s words, “Technically and creatively challenging, the shoot utilized both underwater and above water lighting to craft the hauntingly beautiful atmosphere within the pool.” The concept drew on all of Adam’s extensive underwater experience in directing the model to interact with the bubbles as they were being created by the team of divers beneath her.

Adam Taylor - Schweppes

Adam Taylor - Schweppes

Adam Taylor - Schweppes

adamtaylorbehindthescenes

Agency: MK Norway | Client: Schweppes | Creative Director: Armando Zuniga | Project Director: Britt Hege Karlsen

Producer: Donna Belej | Model: Jennifer Wyse | Hair & Makeup: Mel Paladino | Underwater Team: Silverscreen Marine

Assistants: Taro Hashimura & Robin Blar Riley | Tech: Adrien Potier

____

For more information about any of the Glasshouse photographers or for portfolio requests, please contact

Jai-Lee Egna

Photo Agent, Glasshouse Assignment

212-462-4538 jai-lee@glasshouseassignment.com

About Glasshouse Assignment

Glasshouse Assignment is an advertising artist’s assignment agency. Within our family of photographers and digital artists we offer a mix of commercially-established and emerging talent from around the world. Our vision is to present a diverse roster of talent to serve traditional advertising assignments, editorial assignments, social media needs, along with digital illustration, retouching, and cinemagraph creation. We are excited to represent these talented artists who, like us, value building lasting relationships. Thank you for considering Glasshouse Assignment, we look forward to serving you on your next project.

One comment

  1. Pingback: Adam Taylor Awarded Honorable Mention for International Photography Awards 2012 « Stone Thrower

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: